Targeting
The Brand Movement
I designed and developed the Targeting website, an essential portal for marketing and advertising professionals in Angola, highlighting innovations, campaigns and market insights.
Technologies
- CSS, HTML, JavaScript, Linux Server, PHP, WordPress Platform
Client
Targeting
Year
2022
Website
Challenge
Adapt complex marketing and advertising content into an accessible, interactive digital format.
The portal needed to not only inform, but also engage a varied audience, from students to industry professionals, requiring an interface that facilitated navigation and consumption of dense and technical information.
Goal
Structure an educational and interactive portal that follows the movement of brands.
I developed a design that integrates visual and textual elements to guide users through content intuitively, making learning about brands a dynamic and engaging experience.
Result
Establishment of Targeting as a learning and reference hub for marketing in Angola.
The portal has transformed the way marketers interact with content, significantly increasing traffic and user interaction, while strengthening Targeting’s reputation as a leader in market insights.
More than communicating, we follow the Brand Movement.
More than communicating, we follow the Brand Movement.
